Articles in languages other than EnglishSome articles have been translated and posted, with permission, by websites ouside the United States.
French...L'étiquette de l'export (originally written in French)
Portuguese...Marcas Globais: Casadas com o MundoRegras de etiqueta
Russian...Two articles are viewable at: Brand Valuation and Brand FlexibilityIf you understand Russian, please can you confirm that these are indeed the articles we think they are? Chinese...One article (Brand Flexibility) was published in China Entrepreneur magazine. Questions or comments?
JRC&A
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