We maintain two communications lists dedicated to our professional activities: a mailing list and a discussion list:

1. The JP Group Mailing List

(Please note that the JP Group Mailing list has replaced the JRC&A mailing list.) The mailing list is a short list of individuals whom we mail articles and updates about our activities. Click here to read one of our articles. Our mailings are sent either via "snail-mail" or via e-mail.

The list operates on two key principles and commitments:  

We'll write only if we have something to say. This means that our publications are infrequent (2 to 5 times per year) and irregularly spaced.

We only send mail to those individuals who express an interest in receiving it. If we do not hear from you from time to time, we may contact you to confirm your interest and get your feedback. If we cannot confirm your interest, we may delete your name from our list.

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2. BrandL: an e-mail list dedicated to the discussion of branded marketing issues.

This is an experiment. The list is meant as a professional forum to exchange ideas, points of view, techniques, case studies about branding and the marketing of brands. As of this writing, we do not know if the list will be successful, which, to us, means that it will generate active discussions about branding issues. Why not subscribe to the list and witness the experiment at the same time we do?